Top 5 Social Apps Performance in Central America for Q1 2022

In the first quarter of 2022, the top five social apps in Central America—TikTok, Facebook, Who - Live Video Chat, BuzzCast - Live Video Chat App, and Grindr - Gay Dating & Chat—showed varied performance in terms of weekly downloads, revenue, and active users. Data from Sensor Tower reveals interesting trends for these apps.

TikTok from TikTok Pte. Ltd. saw consistent weekly revenue, peaking at around $82K in the week of March 21. Weekly downloads fluctuated, with a significant increase to 964K in the same week. Active users remained stable, averaging around 37M throughout the quarter.

Facebook from Meta Platforms, Inc. experienced a steady stream of weekly revenue, ranging from $42K to $56K. Weekly downloads increased towards the end of the quarter, reaching approximately 806K in the week of March 28. Active users also showed a positive trend, peaking at around 94M in late March.

Who - Live Video Chat from Media Republic Apps had a notable week of revenue at $15.7K in late February. Downloads were highest in early January at 14.4K but saw a decline to around 7.3K by the end of March. Active users peaked at 60.5K in early January but decreased to approximately 39.7K by the end of the quarter.

BuzzCast - Live Video Chat App from BuzzCast LIVE showed consistent weekly revenue, peaking at $13.8K in late March. The app's downloads were highest in early January at 18.6K and maintained a steady rate around the 15K mark thereafter. Active users increased from 110K in late December to around 137K by the end of March.

Grindr - Gay Dating & Chat from Grindr LLC saw its highest weekly revenue at $31.1K at the end of December and again in late February. Downloads fluctuated, peaking at approximately 16.8K in mid-February. Active users saw a slight decline from 363K in early January to around 309K by the end of March.

These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.